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WIC packages contain many of the following foods. For information on foods in a particular package, click on a specific participant type in the WIC Foods menu.

  • Fruits and vegetables (fresh, frozen, canned).
  • 100% juice.
  • Whole wheat/whole grain foods: 100% whole wheat bread, brown rice, whole wheat pasta, soft corn or whole wheat tortillas..
  • Beans, peas, lentils (canned or dried).
  • Peanut butter.
  • Canned fish (light tuna or pink salmon).
  • Milk, eggs, cheese, yogurt.
  • Soymilk
  • Infant cereals, fruits and vegetables, and meats.
  • Standard contract formulas.
  • Exempt (special) formulas for infants and children with special needs.
  • Medical foods for children and women with special needs.

Access the Wisconsin WIC Shopping Guide for specific food amounts and brand information.


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WIC is administered by the United States Department of Agriculture (USDA).
The USDA, WIC, and organizations or institutions administering WIC are prohibited from discriminating based on race, color, national origin, sex, disability, age, or reprisal or retaliation for prior civil rights activity. Submit complaints by letter or form AD-3027 (available at 866-632-9992) to: USDA, Office of the Assistant Secretary for Civil Rights, 1400 Independence Avenue, SW Washington, D.C. 20250-9410; by fax: (202) 690-7442; or by email at program.intake@usda.gov.